RANGERS TARGET A MILLION AMBASSADORS IN NEW COMMERCIAL DRIVE

By Oluseyi Adedire

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The management of seven-time Nigeria league champions, Rangers International F.C., has set in motion plans to get a million club registered members to be described as ‘Ambassadors’ in its bid to raise funds for the team and get a more extensive fan base.

This much was made public by the club’s Administrative Secretary, Barrister Ferdinand Ugwuarua, in an executive media interactive session that took place on Wednesday, July 26, 2023, at the corporate office of the club in Enugu.

The media session that had a massive attendance from both the print, broadcast, and new media saw the administrative secretary detailing the reason for the move tailored towards the new government of Enugu State’s mantra in managing government business.

“This gathering can best be described as business unusual in furtherance of the current government’s mantra. We are here today to inform you, the media owners that are key in any success relating to the sports business, that the management of Rangers has set machinery in motion to drive for a million registered members of the club whose tokens will go a long way in making the club attain its desired heights as the preferred brand locally and internationally,” stated the young administrator.

He further said, “We understand that if one wishes to run a football club business successfully, the media must be involved. This drive we are embarking on would be media driven as partners in progress. Our target is a minimum of one million ambassadors who are expected to pay a token as a membership fee. At the same time, they enjoy some benefits that include but are not limited to identification cards, tickets to our home games, memorabilia, and many more depending on which category a member picks. We have also begun talks with media consultants to help us push this drive through various social media platforms.”

Media gurus present praised the club management for the idea and promised to help push the drive and participate fully in the program stressing that it was the way to go in modern club football management as a business venture.